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An introduction to the Tipping Point theory--first presented in a series of articles in \"The New Yorker\"--explains how minor changes in ideas and products can increase their popularity and how small adjustments in one's immediate environment can alter group behavior.
Title: The Tipping Point
Author: Gladwell, Malcolm
Publisher: Hachette Audio
Publication Date: 2000/03/01
Number of Pages:
Binding Type: CASSETTE/SPOKEN WORD
Library of Congress: BL 00001857 Additional Details
Malcolm
Publisher: Hachette Audio
Publication Date: 2000/03/01
Number of Pages:
Binding Type: CASSETTE/SPOKEN WORD
Library of Congress: BL 00001857"""
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