A media team explores the underlying principles of storytelling to demonstrate its importance to such aspects of business as making a successful sales pitch, marketing a product, and creating advertising design. Additional Details \N BOOK TYPE : NF BRAND : DICKMAN, ROBERT/ MAXWELL, RICHAR DEWEY CLASSIFICATION : 658.85 LANGUAGE : ENGLISH NUMBER OF PAGES : 242 PUBLISHER IMPRINT CODE : HRPBS PUBLISHER NAME : HARPERCOLLINS PUBLISHER STATUS CODE : OS RETURNS ACCEPTED? : YES SKU : 9780061179037 UPC : 9780061179037
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