Two marketing strategists critique marketing campaigns that have succeeded and add their own axioms for marketing success Additional Details \N BOOK TYPE : NF BRAND : RIES, AL/ TROUT, JACK DEWEY CLASSIFICATION : 658.8 LANGUAGE : ENGLISH NUMBER OF PAGES : 143 PUBLISH DATE : 1994/05/01 PUBLISHER IMPRINT CODE : HRPBS PUBLISHER NAME : HARPERCOLLINS RETURNS ACCEPTED? : YES SKU : 9780887306662 UPC : 9780887306662
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