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The gutsy president of Southwest Airlines reveals the unconventional business tactics-which include arm-wrestling and lots of peanuts-that allowed him to build the most successful American airline and applies them to readers' businesses and personal lives. Reprint. $75,000 ad/promo. Additional Details
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BOOK TYPE : NF
BRAND : FREIBERG, KEVIN/ FREIBERG, JACKI
LANGUAGE : ENGLISH
NUMBER OF PAGES : 362
PUBLISH DATE : 1998/03/01
PUBLISHER IMPRINT CODE : CROWN
PUBLISHER NAME : RANDOM HOUSE INC
RETURNS ACCEPTED? : YES
SKU : 9780767901840
UPC : 9780767901840
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