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A veteran business reporter explains how companies can strengthen ties to the press and how to manage those relationships effectively over the long-term, in a helpful handbook that explains how to put press relations first, build and maintain positive rel
Title: Manage the Media
Author: Holstein, William J.
Publisher: Perseus Distribution Services
Publication Date: 2008/03/25
Number of Pages: 103
Binding Type: HARDCOVER
Library of Congress: 2007038584 Additional Details\N
BRAND : HOLSTEIN, WILLIAM J.
SKU : 9781422121481
UPC : 9781422121481
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