In Search of Stupidity $22.06

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	In Search of Stupidity
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Product Description

Item: 790347

Whats included | Features

Describes influential business philosophies and marketing ideas from the past twenty years and examines why they did not work, including those used by such notable companies as IBM, Microsoft, and Apple, with new sections on Google, Knowing How to Avoid S
Title: In Search of Stupidity
Author: Chapman, Merrill R.
Publisher: Springer-Verlag New York Inc
Publication Date: 2006/10/02
Number of Pages: 408
Binding Type: PAPERBACK
Library of Congress: 2006029296

BRAND : CHAPMAN, MERRILL R.
SKU : 9781590597217
UPC : 9781590597217

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In Search of Stupidity		Condition : NEW

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