Book annotation not available for this title. Title: Handbook of Marketing Scales Author: Bearden, William O./ Netemeyer, Richard G. Publisher: Sage Pubns Publication Date: 1998/12/01 Number of Pages: 537 Binding Type: HARDCOVER Library of Congress: 98025452 BRAND : BEARDEN, WILLIAM O./ NETEMEYER, SKU : 9780761910008 UPC : 9780761910008
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