Book annotation not available for this title. Title: Brand Asset Management Author: Davis, Scott M./ Aaker, David A. (FRW) Publisher: John Wiley & Sons Inc Publication Date: 2002/09/26 Number of Pages: 288 Binding Type: PAPERBACK Library of Congress: 2002009865 BRAND : DAVIS, SCOTT M./ AAKER, DAVID A. SKU : 9780787963941 UPC : 9780787963941
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